News Release

Internet Strategic Planning: Lessons from ERS/USDA

May 23, 2003

Forum One's Chris Wolz and Gina Pearson, Web Manager, Economic Research Service of the US Department of Agriculture delivered a presentation to the FedWeb 2003 conference on Internet Strategic Planning, drawing on the experiences and success of ERS' work over the past 3 years, including with Forum One.

The session covered how a strategic approach to Internet services can be essential for their success, including how to build top-level support, how to take an audience-centric approach, how to build a solid Web team, and approaches to performance tracking.

A copy of the presentation is available in PDF format at http://www.forumone.com/files/1191_file_ers_f1_fedweb_03.pdf.

Forum One Communications, in partnership with Mind and Media Communications, has worked with ERS since 1999 in strategy, information architecture, design, technical planning, and Web services analysis.

Contact

Chris Wolz