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For Love of Liberty
Forum One worked with Summit Marketing to design and develop a web site to highlight the contributions of African American service members on behalf of the United States Army.
The site was part of a multifaceted campaign to promote awareness during Black History Month. The site provides a platform for individual soldiers to tell their story and describe their service through video, photos and dialogue. It also includes a wealth of historical photos and footage to educate Americans about the role Black Patriots have played in the U.S. Military throughout history.
The site's powerful visual design meant to respectfully convey the great sacrifice African American soldiers have made on behalf of the United States. The design also had to adhere to strict branding guidelines as prescribed by the U.S. Army and the For Love of Liberty campaign while taking into consideration the need for ease of use and intuitive navigation for the site's key audiences — students and veterans. Users are empowered to interact with the stories by commenting on and rating content, as well as sharing their own.
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