Year-End Fundraising Season is Here. Are You Ready?
November and December are the busiest months for online giving, which means that getting into the spotlight is harder than usual. Countless nonprofit brands are sharing compelling stories and competing for the digital stage.
While “Giving Tuesday” is rapidly approaching, there is still time to make sure that you’re putting your best digital foot forward to bring in more online donations than ever.
In this webinar, we will explore the ways in which you can make your nonprofit’s brand and mission stand out from the crowd. Specifically we’ll cover:
- Strong storytelling that speaks to those who care most about your mission
- Strategies to optimize your paid advertising budget
- The value of donor research
- Making your data and your systems work for you, not against you
By the end of the webinar, you will walk away with realistic and practical tips that you can take back to your office and implement right away to amplify your year-end fundraising activity.
Elisabeth Bradley, Digital Strategy Director, Forum One
Forum One’s Director of Digital Strategy, Elisabeth applies more than 10 years of digital communications, nonprofit sector, and fundraising experience to craft and implement successful fundraising and communications campaigns, and organizational strategies. Elisabeth has helped clients like Population Services International, People for the American Way, and the American Red Cross optimize their digital strategies. She also brings specialized expertise in the nonprofit and issue advocacy sectors, having crafted communications and digital strategies for the League of Conservation Voters and The Nature Conservancy.