AI in Marketing: Boosting Creativity Ethically
Georgetown University School of Continuing Studies is presenting this Responsible AI Intersectoral Seminar Series.
AI has quickly become a favorite go-to tool for marketers and communicators to create everything from content, images and analyze data to better understand customer wants and needs. This panel will explore how AI technology impacts the marketing landscape and identify which tools marketers are incorporating in their day-to-day work and how the technology is changing their deliverables. The panelist will also discuss the positive impacts of AI and potential pitfalls marketers need to be aware of including protection of intellectual property, customer privacy, and impact on future marketing jobs and skills that may emerge or disappear. RSVP here.
The Responsible AI Intersectoral Seminar Series is a Georgetown School of Continuing Studies (SCS) initiative that bridges the gap between artificial intelligence (AI) innovation and ethical implementation. As AI continues to integrate into diverse sectors – from supply chain to marketing, human resources to cybersecurity – the need for responsible use becomes paramount. This series gathers experts from various fields, offering interdisciplinary perspectives on how to navigate the challenges of AI deployment. Attendees will gain insights into best practices, explore real-world applications, and engage in thought-provoking discussions about the future AI in several industries. Whether you are an AI enthusiast, industry professional, or curious individual, join us in exploring how AI can serve responsibly and efficiently.