Events • Webinar
Communicating Data for Impact: From Information Overload to Driving Action
For two decades, NGOs and government agencies invested in data democratization: open datasets, public dashboards, and community indicators designed to help the public and policymakers make better decisions. Those investments improved transparency and accessābut many leaders now face the same question: why hasnāt more data reliably produced more action?
The answer is rarely the quality of the data. Itās the interpretation gap: in a high-noise environment, audiences donāt have the time, motivation, or context to convert metrics into meaning. And for nonpartisan organizations, the challenge can be even sharperāhow do you provide clear takeaways and direction without crossing lines of trust, policy, or politics?
This webinar is designed for senior NGO and government leaders who want to move from publishing data to driving decisions and changing outcomes.
In this session, we will explore:
- The Last Mile Problem: Why accurate data still fails to shift beliefs or behavior when audiences donāt know what it means, why it matters, or what to do next.
- The Neutrality Trap: How the fear of appearing partisan has led to a meaning vacuum that is often filled by partisan narratives and misinformation.
- From Dashboard to Guided Experience: Strategies for moving from exploratory tools (where users get lost) to explanatory journeys (where users find a path to action).owas the numbers themselves.
- AI as the New Translator: How to leverage AI to bridge the gap between complex datasets and personalized, human-centric storytelling.
Why Attend?
Your data shouldn’t be a puzzle for your audience to solve; it should be the guide they follow. If your organization has invested heavily in data portals that aren’t driving real-world outcomes, this session will help you recalibrate your strategy for the sense-making era.
Speakers:
- Tim Shaw, Senior User Experience Director
- Steven Bond, Vice President of Strategy
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