Resilience and Resonance: Reflections on MCN 2025

At the opening of MCN 2025, I noted that the conference theme, Resilience and Resonance, captures where the museum community is right now: building foundational strength to create more meaningful…

4 Things Large Nonprofits Miss When Redesigning their Website

Your website, in many cases, is the entry point for the majority of your audiences. It serves as the digital face of your organization and is the main source of…

Mapping Content to Audiences – Part 1

Part 1: Setting the Foundation. Sticking to the Point. The pressure to produce and maintain web content is real, and it’s easiest to just write what you know. Unfortunately,…

Mercy Corps Named Brand of the Year

Mercy Corps is named “Brand of the Year” and “Most Loved Brand” in the International Aid Nonprofit category of prestigious national brand study, EquiTrend. Mercy Corps is a…

Sabbir Ahmed

[Off-The-Record] Ethical Storytelling

Thursday, February 16th, 1:00-2:30pm ET We’re excited to have you join us for our next virtual Off-The-Record Digital Impact Roundtable. To confirm your spot, please complete the following form.

Lessons Learned from Communications in 2020

2020 was quite a year. Mission-driven organizations have had to adapt quickly to changing work environments and ongoing social issues that have made them rethink their…

Pandemic-Proof Production

In my previous post on Motion for Good, we took a look at the role of animation in branding. In this short post I want to give you…

Planning Your Nonprofit’s Digital Strategy Metrics

As we are closing in on the end of January, you have likely be finalizing your nonprofit’s digital strategy plans. Now is the time to celebrate what all your organization…

Changing the World, One Innovation at a Time

The Global Innovation Exchange was officially launched at last week’s Global Entrepreneurship Summit 2016 in Silicon Valley, CA. The Global Innovation Exchange is a platform for innovators, entrepreneurs,…