Marketing Your Cause in 2020

In 2020 and beyond, digital marketing will become an increasingly essential way to communicate important social missions and drive impact in communities worldwide. In the social good sector, marketing communicates your mission’s brand, goals, and needs. While it may stem from the commercial sector, marketing in the digital age is… Read More

2020 Design Trends: the Nonprofit Edition

Digital design continues to make strides as we enter a new decade. Here is our take on the biggest design trends that can make an impact on mission-driven organizations in 2020. This year — and this decade — we see the continued emergence of some trends we saw develop in… Read More

Starting the New Year on the Right Foot

With every new year comes a new beginning. Taking what you learned in the previous year and building from it is key to having an even more prosperous year to come. Here are what we see as the five most important elements to getting your digital communications plan started on… Read More

Recognizing Client Success in 2019

As we reflect back on 2019, we are incredibly proud of the strategies, designs, and tools we’ve developed to help our mission-driven clients extend their influence. We are also honored to have had our projects recognized in international awards throughout the year, which further shines a light on the important… Read More

Our Top 5 Webinars of 2019

We shared our most-read blogs from 2019 earlier this week, and now we’re sharing our most attended webinars from the year. Before you say farewell to 2019, take some time to watch or listen to a few webinars that our clients and good friends and followers loved the most. … Read More

Our Top 10 Blog Posts of 2019

As 2019 comes to a close and we’re already looking forward to what’s ahead in 2020, it’s also a nice opportunity to look back on what 2019 has brought. As we at Forum One reflect on what our clients’ biggest challenges and successes have been over the year, we take… Read More

Why You Need a Brand System

A brand system provides a visual and conceptual roadmap for your organization’s brand. It provides a clear path to communicate a consistent narrative about who you are and tells a powerful story.  Branding plays a major role in how organizations communicate with their audiences. Through both visuals and language, a… Read More

The Elements of a Persona

A persona is a research-based document that describes a typical person from one of your key audiences. A persona typically starts with assumptions you have about your audiences and is solidified by research with members of your key audiences. The persona itself summarizes your research findings into one… Read More

Does It Still Makes Sense to Migrate from D7 to D8? Yes.

Drupal 9 is set to arrive in June 2020. With just over six months left before the new version comes out, a lot of organizations are wondering if they should simply wait and go from Drupal 7 to Drupal 9. While it may seem like waiting is best, there are… Read More

The Infinite Life of Your Brand Narrative

In branding, we talk a lot about stories and narratives. We hear people say things like, “use storytelling to increase engagement” or, “make sure you control your brand narrative.” But we aren’t always clear on what we mean between the two. A story is something of a finite nature, comprising… Read More